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Celebrate Year of the Dragon with Swatch

To celebrate the Chinese New Year, Swatch has launched an exciting Year of the Dragon Collection. The vibrant collection consists of five watches that radiate strength, power and good luck. Chinese New Year is an annual celebration that occurs based on the lunisolar calendar; this year it falls on Saturday 10th February. Throughout this festival, people usher out the old year and bring forth the luck and prosperity of the new one. So celebrate the Year of the Dragon with Swatch, and keep reading to discover the watches in this collection.

What is the Year of the Dragon?

In the Chinese zodiac, the dragon is a symbol of great power, good luck and strength. People born in the year of the dragon are said to be charismatic, intelligent and confident individuals; in everything they do, they do it to the best of their ability. In addition, these individuals are not afraid of challenges and are willing to take risks. The optimistic personality that people born in the year of the dragon adopt makes them great to have around. However, don’t push them to their limit as they are also impatient and stubborn individuals.

Year of the Dragon Collection

Swatch DRAGON IN MOTION (43mm) Red Patterned Dial / Red Patterned Silicone Strap YVZ100

This chronograph model features a sun-brushed red dial with a multi-colour dragon print. To add to the model’s luxurious look, the dial is adorned with gold-tone hands. A radiant golden-coloured stainless steel case, crown and chronograph pushers emphasise this further. This watch is powered by one of Swatch’s infamous quartz movements and is splash-resistant, so it is an ideal choice for daily wear. Securing the watch to the wrist is a red silicone strap; it adopts the same pattern as that seen on the dial. To ensure that the strap stays in place, there is a ‘Year of the Dragon’ keeper situated under the pin buckle. This watch is the ultimate expression of style but with a celebratory twist. Wear it during the Chinese New Year to celebrate the Year of the Dragon with Swatch.

Swatch DRAGON IN CLOUD (47mm) Silver Patterned Dial / Patterned Silicone Strap SB05Z102

This ‘Big Bold’ watch features a silver-coloured dial and a multi-colour dragon head. It’s here to remind you that the sky’s the limit! To showcase the sustainable nature of the watch, the dial is housed in a semi-transparent biosourced case and glass. Similar to the other timepieces in this collection, this ‘dragon in cloud’ is powered by a quartz movement. Securing the watch to the wrist is a semi-transparent white strap. It has the same funky pattern as the dial and ties the design together seamlessly. Whether you wear this watch for Chinese New Year, or all year long, it is a perfect statement piece that brings fun to any outfit.

Swatch DRAGON IN WIND PAY! (41mm) Black Patterned Dial / Black Silicone Strap SO29Z137-5300

This watch with dragon print features a black, multi-colour printed dial. It is encased in a black biosourced case and glass. Although this watch contains all the features seen in the rest of the collection, there is one unique feature that sets it apart. This watch is SwatchPAY!-enabled, so you have the power to make secure contactless payments on the go; however this feature can only be activated in selected countries. To ignite your inner fire, the watch is secured to the wrist with a black silicone strap. Slim enough to fit under a sleeve but bold enough to catch the eye, this watch is a sleek way to celebrate the Year of the Dragon with Swatch.

Swatch DRAGON IN WAVES (34mm) Blue Patterned Dial / Blue Silicone Strap SO28Z125

Although bright and bold, the deep blue colour scheme of this watch is said to represent peace and harmony. The neon dragon across the dial is extremely eye-catching and is the perfect way to showcase the unique style of the watch. A 34mm bio-sourced case houses the watch’s quartz movement. Its slim nature makes it a great choice for those with smaller wrists. Completing the design of the watch is a blue silicone strap with a multi-colour dragon print, and to represent good fortune and prosperity, the keeper is red and gold. Make your presence known and wear this vibrant timepiece to bring in the Chinese New Year.

Swatch DRAGON IN GOLD (38mm) Gold Patterned Dial / Gold Patterned Silicone Strap SYXZ104

This luxurious gold watch is the final timepiece in the Year of the Dragon collection. The sun-brushed dial features a subtle dragon print and to aid readability the hands are coated with a luminescent. Ensuring that the attention remains on the dragon print, small dot indices are placed around the outer edge of the dial. A durable mineral glass protects the display and a radiant golden-coloured case houses a quartz movement. Securing the watch to the wrist is a golden-coloured, dragon print strap with printed loops and a golden-coloured pin buckle. Because it is made from silicone, it will provide great comfort to the wearer. High quality materials have been used throughout the construction of this watch, so you can be confident that it will last you for this Chinese New Year and many more to come.

As a whole, this collection perfectly captures the essence of the Chinese New Year. While each watch places the dragon front and centre, they have contrasting designs to suit a variety of styles.

Will you celebrate the Year of the Dragon with Swatch? What other celebrations do you have planned for the Chinese New Year? Let us know in the comments!

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