{"id":51566,"date":"2023-04-29T12:00:00","date_gmt":"2023-04-29T11:00:00","guid":{"rendered":"https:\/\/www.firstclasswatches.co.uk\/blog\/?p=51566"},"modified":"2023-04-27T09:35:46","modified_gmt":"2023-04-27T08:35:46","slug":"all-new-swatch-art-journey-watches-2023","status":"publish","type":"post","link":"https:\/\/www.firstclasswatches.co.uk\/blog\/2023\/04\/all-new-swatch-art-journey-watches-2023\/","title":{"rendered":"All-New Swatch Art Journey Watches 2023"},"content":{"rendered":"\n<p>Good news for art lovers: all-new <a href=\"https:\/\/www.swatch.com\/en-gb\/\">Swatch<\/a> Art Journey 2023 watches are now available at First Class Watches! The collection develops upon Swatch\u2019s historic relationship with the art industry, transforming iconic works of art into wearable masterpieces. <a href=\"https:\/\/www.firstclasswatches.co.uk\/blog\/2023\/03\/swatch-release-art-journey-2023-collection\/\">Back in March<\/a>, the brand released four collaborative timepieces with the likes of MoMA and the Foundation Magritte.<\/p>\n\n\n\n<p>The next instalment of the collection features dreamy collaborations with the <a href=\"https:\/\/www.louvreabudhabi.ae\/\">Louvre Abu Dhabi<\/a> and <a href=\"https:\/\/www.uffizi.it\/en\/the-uffizi\">Le Gallerie degli Uffizi<\/a> in Florence, Italy. Accordingly, the new three models feature more classical pieces than the previous four. Romantic, idyllic, and dreamlike, each model gives you the opportunity to take a piece of your favourite artwork with you wherever you go. In true Swatch fashion, these beautiful paintings are given a new lease of life with the brand\u2019s playful style. All models have 3 bar water resistance and are powered by a quartz movement, making them perfect for everyday wear.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/Louvre_product1_desktop_1920x750.png\"><img loading=\"lazy\" width=\"1024\" height=\"400\" src=\"https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/Louvre_product1_desktop_1920x750-1024x400.png\" alt=\"All-new Swatch Art Journey Watches 2023\" class=\"wp-image-51611\" srcset=\"https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/Louvre_product1_desktop_1920x750-1024x400.png 1024w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/Louvre_product1_desktop_1920x750-300x117.png 300w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/Louvre_product1_desktop_1920x750-768x300.png 768w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/Louvre_product1_desktop_1920x750-1536x600.png 1536w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/Louvre_product1_desktop_1920x750-1110x434.png 1110w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/Louvre_product1_desktop_1920x750-930x363.png 930w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/Louvre_product1_desktop_1920x750-750x293.png 750w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/Louvre_product1_desktop_1920x750-510x199.png 510w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/Louvre_product1_desktop_1920x750-360x141.png 360w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/Louvre_product1_desktop_1920x750-120x47.png 120w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/Louvre_product1_desktop_1920x750.png 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<h3>All-new Swatch Art Journey Watches 2023<\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignleft size-large is-resized\"><a href=\"https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/sa02_suoz351_Print.jpg\"><img loading=\"lazy\" src=\"https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/sa02_suoz351_Print-608x1024.jpg\" alt=\"\" class=\"wp-image-51569\" width=\"170\" height=\"286\" srcset=\"https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/sa02_suoz351_Print-608x1024.jpg 608w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/sa02_suoz351_Print-178x300.jpg 178w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/sa02_suoz351_Print-750x1263.jpg 750w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/sa02_suoz351_Print-510x859.jpg 510w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/sa02_suoz351_Print-360x606.jpg 360w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/sa02_suoz351_Print-300x505.jpg 300w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/sa02_suoz351_Print-120x202.jpg 120w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/sa02_suoz351_Print.jpg 760w\" sizes=\"(max-width: 170px) 100vw, 170px\" \/><\/a><\/figure><\/div>\n\n\n\n<h4><a href=\"https:\/\/www.firstclasswatches.co.uk\/swatch-louvre-abu-dhabi-the-great-wave-by-hokusai-astrolabe-suoz351-p-115064\/\">Swatch Louvre Abu Dhabi THE GREAT WAVE BY HOKUSAI &amp; ASTROLABE<\/a> SUOZ351<\/h4>\n\n\n\n<p>The <a href=\"https:\/\/www.swatch.com\/en-gb\/watches\/art-watches\/museum-collaborations\/louvre-abu-dhabi.html\">Louvre Abu Dhabi<\/a> is home to stunning ancient artworks, such as The Great Wave by Hokusai. Marine blue waves from the artwork wash over the plastic case, dial, and silicone strap of the watch. As an extra special added touch, Swatch marries this painting with the design of an astrolabe artefact by Muhammad ibn Ahmad Al-Batt\u00fbt\u00ee. Featured on the underside of the strap, the ancient astrolabe shows a projection of the night sky. This strap is fastened with a blue plastic buckle and a watch loop printed with the museum\u2019s logo. Finishing touches on the dial include black hour and minute hands, as well as a bright red seconds hand. Unique and masterful, this watch allows the art aficionado to admire the details of Hokusai\u2019s masterpiece whenever they please.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/Uffizi_product1_desktop_1920x660.png\"><img loading=\"lazy\" width=\"1024\" height=\"375\" src=\"https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/Uffizi_product1_desktop_1920x660-1024x375.png\" alt=\"All-new Swatch Art Journey Watches 2023\" class=\"wp-image-51608\" srcset=\"https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/Uffizi_product1_desktop_1920x660-1024x375.png 1024w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/Uffizi_product1_desktop_1920x660-300x110.png 300w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/Uffizi_product1_desktop_1920x660-768x282.png 768w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/Uffizi_product1_desktop_1920x660-1536x563.png 1536w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/Uffizi_product1_desktop_1920x660-1110x407.png 1110w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/Uffizi_product1_desktop_1920x660-930x341.png 930w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/Uffizi_product1_desktop_1920x660-750x275.png 750w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/Uffizi_product1_desktop_1920x660-510x187.png 510w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/Uffizi_product1_desktop_1920x660-360x132.png 360w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/Uffizi_product1_desktop_1920x660-120x44.png 120w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/Uffizi_product1_desktop_1920x660.png 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignright size-large is-resized\"><a href=\"https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/product115070-9951_cropped.jpg\"><img loading=\"lazy\" src=\"https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/product115070-9951_cropped.jpg\" alt=\"All-new Swatch Art Journey Watches 2023\" class=\"wp-image-51575\" width=\"185\" height=\"348\" srcset=\"https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/product115070-9951_cropped.jpg 480w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/product115070-9951_cropped-159x300.jpg 159w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/product115070-9951_cropped-360x679.jpg 360w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/product115070-9951_cropped-300x566.jpg 300w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/product115070-9951_cropped-120x226.jpg 120w\" sizes=\"(max-width: 185px) 100vw, 185px\" \/><\/a><\/figure><\/div>\n\n\n\n<h4><a href=\"https:\/\/www.firstclasswatches.co.uk\/swatch-le-gallerie-degli-uffizi-nascita-di-venere-by-sandro-botticelli-gz360-p-115070\/\">Swatch Le Gallerie Degli Uffizi NASCITA DI VENERE BY SANDRO BOTTICELLI<\/a> GZ360<\/h4>\n\n\n\n<p>Renowned for its Renaissance collection, the first of the two <a href=\"https:\/\/www.swatch.com\/en-gb\/watches\/art-watches\/museum-collaborations\/uffizi-galleries.html\">Uffizi<\/a> collaborations features Sandro Botticelli\u2019s \u2018Nascita di Venere\u2019. Also known as the \u2018Birth of Venus\u2019, the painting is one of the most famous works of the Italian Renaissance. Framed by a light blue plastic case, the dial focuses on the faces of the god Zephyr and the nymph. Complementing the faces are two gold-tone tapered hands, which enhance the pastel colour palette of the piece. A close-up of Venus extends over the top half of the watch\u2019s silicone strap, whilst the bottom half concentrates on the background\u2019s floral details. To finish the strap, there is a plastic buckle fastening and a blue strap loop featuring Uffizi\u2019s logo. This model is the smallest of the three, with its case measuring 34mm wide and 8.75mm thick. For any Renaissance fan, this watch is worth every penny.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignleft size-large is-resized\"><a href=\"https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/product115067-4054_cropped.jpg\"><img loading=\"lazy\" src=\"https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/product115067-4054_cropped.jpg\" alt=\"All-new Swatch Art Journey Watches 2023\" class=\"wp-image-51590\" width=\"184\" height=\"307\" srcset=\"https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/product115067-4054_cropped.jpg 545w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/product115067-4054_cropped-180x300.jpg 180w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/product115067-4054_cropped-510x852.jpg 510w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/product115067-4054_cropped-360x601.jpg 360w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/product115067-4054_cropped-300x501.jpg 300w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/product115067-4054_cropped-120x200.jpg 120w\" sizes=\"(max-width: 184px) 100vw, 184px\" \/><\/a><\/figure><\/div>\n\n\n\n<h4><a href=\"https:\/\/www.firstclasswatches.co.uk\/swatch-le-gallerie-degli-uffizi-allegoria-della-primavera-by-botticelli-suoz357-p-115067\/\">Swatch Le Gallerie degli Uffizi ALLEGORIA DELLA PRIMAVERA BY BOTTICELLI<\/a> SUOZ357<\/h4>\n\n\n\n<p>Embrace the serenity of springtime with Swatch\u2019s second Botticelli-inspired timepiece. This watch\u2019s design focuses on a segment to the right-hand side of Botticelli\u2019s \u2018Allegoria della Primavera\u2019. The dial and strap exhibit the fruiting trees in the background of the painting, whilst Flora, the goddess of spring and flowers is seen on the bottom half of the silicone strap. Larger than its counterpart, this pink transparent plastic case measures 41mm in width and 9.85mm in thickness. The model features the same Uffizi logo watch loop as the previous model, but in yellow. Mythological and ethereal, this is a truly stunning piece at a brilliant price.<\/p>\n\n\n\n<p>What do you think of the all-new Swatch Art Journey watches? Do you prefer this launch to the previous one? Let us know in the comments!<\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>Good news for art lovers: all-new Swatch Art Journey 2023 watches are now available at First Class Watches! The collection develops upon Swatch\u2019s historic relationship with the art industry, transforming&hellip;<\/p>\n","protected":false},"author":24,"featured_media":51593,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false},"categories":[7988,7503],"tags":[14219,50,14057,14048],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>All-New Swatch Art Journey Watches 2023 - First Class Watches Blog<\/title>\n<meta name=\"description\" content=\"Good news for art lovers: all-new Swatch Art Journey 2023 watches are now available! From Hokusai to Botticelli, there is a one for everyone.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.firstclasswatches.co.uk\/blog\/2023\/04\/all-new-swatch-art-journey-watches-2023\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"All-New Swatch Art Journey Watches 2023 - First Class Watches Blog\" \/>\n<meta property=\"og:description\" content=\"Good news for art lovers: all-new Swatch Art Journey 2023 watches are now available! From Hokusai to Botticelli, there is a one for everyone.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.firstclasswatches.co.uk\/blog\/2023\/04\/all-new-swatch-art-journey-watches-2023\/\" \/>\n<meta property=\"og:site_name\" content=\"First Class Watches Blog\" \/>\n<meta property=\"article:published_time\" content=\"2023-04-29T11:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-04-27T08:35:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/sc01_23_Artjourney_suoz357_1x1_Print.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1029\" \/>\n\t<meta property=\"og:image:height\" content=\"654\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Katie Dickinson\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.firstclasswatches.co.uk\/blog\/#website\",\"url\":\"https:\/\/www.firstclasswatches.co.uk\/blog\/\",\"name\":\"First Class Watches Blog\",\"description\":\"All the Guides, News &amp; Tips You Need!\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.firstclasswatches.co.uk\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.firstclasswatches.co.uk\/blog\/2023\/04\/all-new-swatch-art-journey-watches-2023\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/sc01_23_Artjourney_suoz357_1x1_Print.png\",\"contentUrl\":\"https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2023\/04\/sc01_23_Artjourney_suoz357_1x1_Print.png\",\"width\":1029,\"height\":654,\"caption\":\"All-new Swatch Art Journey Watches 2023\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.firstclasswatches.co.uk\/blog\/2023\/04\/all-new-swatch-art-journey-watches-2023\/#webpage\",\"url\":\"https:\/\/www.firstclasswatches.co.uk\/blog\/2023\/04\/all-new-swatch-art-journey-watches-2023\/\",\"name\":\"All-New Swatch Art Journey Watches 2023 - First Class Watches Blog\",\"isPartOf\":{\"@id\":\"https:\/\/www.firstclasswatches.co.uk\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.firstclasswatches.co.uk\/blog\/2023\/04\/all-new-swatch-art-journey-watches-2023\/#primaryimage\"},\"datePublished\":\"2023-04-29T11:00:00+00:00\",\"dateModified\":\"2023-04-27T08:35:46+00:00\",\"author\":{\"@id\":\"https:\/\/www.firstclasswatches.co.uk\/blog\/#\/schema\/person\/b4ad8898d600010b76569d7ffabb9295\"},\"description\":\"Good news for art lovers: all-new Swatch Art Journey 2023 watches are now available! 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