{"id":4407,"date":"2017-04-05T12:04:28","date_gmt":"2017-04-05T11:04:28","guid":{"rendered":"https:\/\/www.firstclasswatches.co.uk\/blog\/?p=4407"},"modified":"2017-04-05T12:04:28","modified_gmt":"2017-04-05T11:04:28","slug":"the-son-of-time","status":"publish","type":"post","link":"https:\/\/www.firstclasswatches.co.uk\/blog\/2017\/04\/the-son-of-time\/","title":{"rendered":"TW Steel &#8211; The Son of Time"},"content":{"rendered":"<div id=\"ct-group-842\" class=\"ct-group no-margin\">\n<h2 class=\"ct-field ct-field-field \"><img loading=\"lazy\" class=\"alignnone size-full wp-image-4409\" src=\"https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2017\/04\/VS38_news.jpg\" alt=\"TW Steel the son of time\" width=\"1920\" height=\"873\" srcset=\"https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2017\/04\/VS38_news.jpg 1920w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2017\/04\/VS38_news-300x136.jpg 300w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2017\/04\/VS38_news-768x349.jpg 768w, https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2017\/04\/VS38_news-1024x466.jpg 1024w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/h2>\n<h2 id=\"ct-field-55\" class=\"ct-field ct-field-field \">TW Steel The Son of Time New Statements for 2017<\/h2>\n<\/div>\n<div id=\"ct-group-848\" class=\"ct-group \">\n<div id=\"ct-field-48\" class=\"ct-field ct-field-area \">\n<p><strong>New custom bikes and matching timepieces added to the collection<\/strong><\/p>\n<p>The Son of Time roars into 2017 with a new set of custom bikes and matching timepieces announced on the 30th March in where else but Amsterdam of course. They have teamed up with some of the most respected and skilled craftsmen in their trade, the Son of Time endures\u00a0to bring together the worlds of horology and motorcycles. Going\u00a0harder, bolder and bigger in true TW Steel style, The brand has brushed the dust off and opened her up for the drive of their life as they designed the new collection and ramps it up alongside the most innovative designs in custom caf\u00e9 racers. The original Son of Time was an instant classic but that is not enough for TW Steel, it only left them burning for more and now it\u2019s time to make some noise.<\/p>\n<p>&nbsp;<\/p>\n<p>The year previous TW Steel collided with <a href=\"http:\/\/www.twsteel.com\/eu_en\/numbnut-motorcycles\">Numbnut Motorcycle\u2019s<\/a> Roderick Seibert to produce a spectacular pair of one-off creations these two innovative pieces showcased an automotive reflection of TW Steel; their bold design, their craftsmanship and of course their passion. The public and media response to this collaboration was overwhelming and only reinforced what TW Steel had thought, It showed that when pioneers in craftsmanship and design bring together their assets so they can share their vision, they become greater than the sum of their parts. This yearno exception as TW Steel have stormed into the media announcing another collaboration with Son of Time,\u00a0taking that same attitude that made last year so successful and expanding no even better, exploding it in every possible way. The Son of Time is rolling bigger, bolder and cooler than ever.<\/p>\n<p><iframe loading=\"lazy\" title=\"Son of Time | Built to Roar\" src=\"https:\/\/player.vimeo.com\/video\/162972801?dnt=1&amp;app_id=122963\" width=\"500\" height=\"281\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe><\/p>\n<p>TW Steel announced that they will once again be collaborating with automotive giant <a href=\"https:\/\/www.yamaha-motor.eu\/uk\/index.aspx\">Yamaha <\/a>along with\u00a0a new ensemble\u00a0of custom bike mechanics to create a ground-breaking set of timepieces that have been partnered up with\u00a0motorcycles that celebrate the gods of gasoline in true biker style. Focusing on key regions,each\u00a0bikes and watch duo will have their own original feel while still maintaining the Son of Time DNA which stamped the watch collection into the forefront of the rebels of its time. The custom bike production rattling engines are shaking up the watching world\u00a0with a unique style to showcase the relationship between motorbikes and timekeeping. These automotive pioneers are at the forefront of engineering, combining their unrivalled flair with the Son of Time style is producing fearsome and gnarly results.<\/p>\n<blockquote><p><em>\u201cWe are again collaborating with the best custom bike builders in the world,\u00a0<\/em><em>In Germany, Diamond Atelier will bring their trademark vintage yet fresh style to the world of Caf\u00e9 Racers. In Spain, the Son of Time teams up with Macco Motors will produce elegant curves and one-of-a-kind pieces. In the Netherlands, we join forces with Ironwood Customs providing the world with \u2018brat style\u2019 rides, turning scrappy metal into gold. And finally, serving the international market, we have Matt Black whose dedication to the combination of style and performance have made their customs legendary. Let the good times roll.\u201d \u00a0says Auke Possel, Senior Marketing Manager at TW Steel. <\/em><\/p><\/blockquote>\n<p>Jordy Cobelens, CEO and co-owner of TW Steel added:\u201cThis is another chance for us to celebrate the rebels, whose style and attitude we look to for inspiration. The Son of Time informs the bike designs; the bike designs inform the timepiece\u00a0designs and the circle continues. This is the next chapter in the Son of Time book.\u201d<\/p>\n<\/div>\n<\/div>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>TW Steel The Son of Time New Statements for 2017 New custom bikes and matching timepieces added to the collection The Son of Time roars into 2017 with a new&hellip;<\/p>\n","protected":false},"author":1,"featured_media":4409,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false},"categories":[12],"tags":[1000,17,999,997,998,984],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>TW Steel - The Son of Time - First Class Watches Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.firstclasswatches.co.uk\/blog\/2017\/04\/the-son-of-time\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TW Steel - The Son of Time - First Class Watches Blog\" \/>\n<meta property=\"og:description\" content=\"TW Steel The Son of Time New Statements for 2017 New custom bikes and matching timepieces added to the collection The Son of Time roars into 2017 with a new&hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.firstclasswatches.co.uk\/blog\/2017\/04\/the-son-of-time\/\" \/>\n<meta property=\"og:site_name\" content=\"First Class Watches Blog\" \/>\n<meta property=\"article:published_time\" content=\"2017-04-05T11:04:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.firstclasswatches.co.uk\/blog\/wp-content\/uploads\/2017\/04\/VS38_news.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"873\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@firstclasswatch\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Scott\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.firstclasswatches.co.uk\/blog\/#website\",\"url\":\"https:\/\/www.firstclasswatches.co.uk\/blog\/\",\"name\":\"First Class Watches Blog\",\"description\":\"All the Guides, News &amp; 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