The Pedigree & Desirability Of Swiss Watches
Aug20

The Pedigree & Desirability Of Swiss Watches

To understand the appeal of Swiss watches you only have to take a look at their history. The birth of the Swiss watch craftsman stems from a thriving Swiss economy in which austerity measures prevented vulgar displays of wealth, in turn, forcing jewellery makers to turn their hand to watchmaking. Whilst being innovative, more efficient and cheaper than their foreign counterparts, the Swiss were also very commercially astute and watch...

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